Founded in 2019, Advit Jewels is a Jaipur-based jewellery company that specializes in handcrafted fine jewellery under the brand name “Rambhajo,” with expertise in Kundan, Polki, diamond, and studded designs. The company combines traditional craftsmanship with modern styles to create unique and elegant pieces, including necklaces, earrings, rings, bangles, and customized jewellery made in 14K and 18K gold with diamonds and coloured stones. It mainly operates on a B2B model, supplying dealers, retailers, and showrooms, while also catering to select B2C customers for made-to-order designs, with most of its revenue coming from the B2B segment. All jewellery is handmade by skilled artisans, ensuring high quality and detailed workmanship. The company has a manufacturing unit in Jaipur equipped with modern technology like 3D printers and casting machines, allowing full in-house production from raw material to final finishing, with custom orders usually completed within 25–30 days. With a strong focus on quality control and a dedicated QC team, Advit Jewels has built a presence across multiple states in India, including Maharashtra, Gujarat, Delhi, Rajasthan, and others.